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Senior living · Family and resident calls

After-hours calls for senior living: families, residents and the nurse on call

After-hours calls for senior living come from three directions: families checking on a resident, residents who need something, and families looking for a place for a parent. Your AI receptionist keeps care calls apart from sales calls. It answers routine ones from your rules and puts care concerns through to the nurse or supervisor on call.

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After-hours calls for senior living: keep care calls apart from sales calls

One phone line, two very different jobs.

In call data from one sales-services vendor, only 20–30% of inbound calls were sales-related. About 35% of those reached a salesperson on the first try (Catalyst, via Senior Housing News; vendor data). The rest are care, family and operations calls on the same line. At night, one nurse or supervisor often covers the building.

Your virtual receptionist sorts each call by your rules. Care calls go to the person on call. Sales calls are taken as inquiries for the morning, with your senior living inquiry questions. Routine questions are answered from your rules or taken as a message. It sends no text messages and makes no outgoing calls: it answers the calls that come in.

Two agents, two numbers

One agent puts calls through to one number. For a care line to the nurse on call and a sales line to the sales director, build two agents with their own numbers in one account.

Resident calls at night and family calls: the decision tree

The agent works through these in order. A yes ends the call that way. Your rules set the details, and your nursing leadership writes the care rules.

A call comes in after hours. The greeting says it’s an AI and that the call is recorded.

  1. 1Is someone in danger right now: not breathing, a serious fall, chest pain, a fire?
    YesCall 911 Set up to tell the caller right away to hang up and call 911. The agent can’t call 911 or send help itself.
  2. 2Does the caller describe abuse, neglect, an unexplained injury or missing money?
    YesEscalated Takes the details in the caller’s words, without judging or reassuring. Flags the call urgent, by your rules, and puts it through to the person you name. If nobody answers within 20 seconds, it takes a message.
  3. 3Is it about a resident’s care right now: a fall, a medication concern, a resident who can’t be reached?
    YesOn call Puts the call through to the nurse or supervisor on call, by your rules. If nobody answers within 20 seconds, it takes a message.
  4. 4Is a hospital, pharmacy or doctor calling about a resident?
    YesOn call Takes who is calling and from where, and puts the call through to the nurse on call.
  5. 5Is the caller asking whether someone lives here?
    YesYour policy Doesn’t confirm or deny, unless your policy allows it for that caller. Offers to take a message for the person they named.
  6. 6Is the caller looking for a place for someone, or a tour?
    YesSales Asks your inquiry questions and books a tour in your connected calendar, at a time that suits them. The inquiry call flow

Everything elseVisiting hours, mail, laundry, meal times, a message for a resident, a billing question: answered from your rules, or taken as a message for the morning.

Every agent is set up to tell a caller who describes a life-threatening emergency to hang up and call 911. It can’t call 911 or send help itself, and like any AI it can mishear.

Family calls about residents: who’s calling and what they can be told

The agent gives no one an update on a resident’s health: that’s for your nurse. What it says depends on who is calling.

What the agent says to each kind of after-hours caller, and where the call goes
Who’s callingWhat the agent can sayWhat it doesn’t sayWhere the call goes
A family member who says they’re involved in careYour visiting hours, how to reach the nurse, what happens nextAnything about the resident’s condition, medications or carePut through to the nurse on call, or a message
A health care agent or guardianThe same as family; the agent notes the role they stateHealth details: the nurse confirms authority and decidesPut through to the nurse on call, or a message
A caller asking whether someone lives hereOnly what your policy allows; by default, that it can take a messageWhether the person lives here, their room or their conditionA message for the name they gave
A residentAnswers from your rules: meals, activities, maintenance requestsMedical advice of any kindCare needs to the person on call; the rest as a message
A hospital, pharmacy or doctorThat it’s putting them throughAnything from the resident’s recordPut through to the nurse on call

For HIPAA-covered communities: a provider may share information directly relevant to a family member’s involvement in care, unless the patient objects (HHS FAQ 2087). HIPAA doesn’t require proof of identity from a caller who says they’re family, though you may set your own verification rules (HHS FAQ 534). A person with authority under state law to make health care decisions is generally treated as the individual (HHS, personal representatives). A facility directory may confirm a resident’s presence to someone who asks by name, unless the resident objected (45 CFR 164.510(a)). Communities that aren’t covered by HIPAA follow state or provincial privacy law and their own policy. General information, not legal or clinical advice. Rules differ by state and province and change over time, so check yours.

An 11 PM call about bruises: a sample

A son calls after visiting his mother. The agent stays calm, takes the details and puts the call through to the supervisor on call.

Sample call · Willow Creek Assisted Living (example community). Example call with made-up names. The recording, transcript and summary are in your 365vox portal for the days you choose.
  1. AI receptionistThanks for calling Willow Creek Assisted Living. I’m an AI assistant. This call is recorded and transcribed so we can handle your request. How can I help you today?
  2. CallerYes. I saw my mother this evening, and she has bruises all up her arm. Nobody told me anything. I want to know what happened.
  3. AI receptionistI’m sorry you saw that without an explanation. I’ll get this to the supervisor on call. First, is your mother in danger right now, or does she need emergency help?
  4. CallerNo. She’s in bed. I just want answers.
  5. AI receptionistThank you. Can I get your full name?
  6. CallerDaniel Okafor.
  7. AI receptionistAnd your mother’s name and apartment?
  8. CallerGrace Okafor, 214.
  9. AI receptionistWhat did you see, and when?
  10. CallerDark bruises on her left forearm, around 7 tonight. She said she didn’t know how she got them.
  11. AI receptionistI’ve written that down in your words. I can’t tell you what happened, and I won’t guess: that’s for the care team. What’s the best number for you tonight?
  12. Caller614-555-0193.
  13. AI receptionistThank you. I’m putting you through to Maria, the supervisor on call. Please hold.
  14. AI receptionistMaria isn’t picking up right now. I’ve taken a message with everything you told me and your number, and the team on call has been notified. The supervisor on call gets your message tonight.
  15. CallerOkay. Thank you.

When a caller reports abuse or neglect: your reporting duties

The agent gets a disclosure to a person quickly. The duty to report stays with your community and staff.

US nursing homes. Medicare and Medicaid certified facilities must report alleged abuse, neglect, exploitation or mistreatment, including injuries of unknown source, immediately. Reports go to the administrator and the State Survey Agency. The limit is 2 hours if the events involve abuse or serious bodily injury, and 24 hours otherwise (42 CFR 483.12(c)(1)).

Section 1150B. The Elder Justice Act added this section to the Social Security Act. It applies to long-term care facilities receiving at least $10,000 a year in federal funds. Owners, operators, employees, managers, agents and contractors must report a reasonable suspicion of a crime against a resident to HHS and local law enforcement: within 2 hours if there’s serious bodily injury, 24 hours otherwise (Wiggin and Dana). Nursing home policies must provide for these reports (42 CFR 483.12(b)(5)).

Every state. Every state except New York has mandated reporters of elder abuse, and fifteen states require everyone to report (NCEA and NAPSA, state list as of 2020).

Ontario. In a retirement home, a person with reasonable grounds to suspect harm, abuse, neglect, unlawful conduct or misuse of a resident’s money must report it. The report goes immediately to the RHRA’s Registrar (Retirement Homes Act, 2010, s.75; text via OCSWSSW). In long-term care homes, similar suspicions go immediately to the Director (Fixing Long-Term Care Act, 2021, s.28; text via CPBAO).

Ask your counsel one question

When does your reporting clock start for an allegation that arrives by phone at night? Put the call through to a phone that’s answered at night. If nobody answers within 20 seconds, the agent takes a message, and the email only says a call came in. A rule that marks these calls urgent gives them their own email. General information, not legal or clinical advice. Rules differ by state and province and change over time, so check yours.

Starter rules for family and resident calls at night

Paste these into step 9, Business rules, and fill in the brackets. Your director of nursing writes the care rules; your privacy officer reads the rest.

The abuse rule comes before the routine ones on purpose.

Business rules · after-hours family and resident calls (starting point)

Starting point only: review with your clinicians and your privacy officer before you use it.

This line answers after-hours calls for [Community name].

Never give an update about a resident’s health, condition, medications or care, to anyone. Say: “The nurse on call is the right person for that. Let me put you through,” or take a message.

Never confirm or deny that someone lives here. [Or write your policy, for example: you may confirm it to a caller who gives the resident’s full name and says they’re family.] To anyone else, say: “I can’t share that, but I can take a message for the person you named.”

Put the call through to the nurse or supervisor on call when: a resident has fallen; a caller has a concern about a medication; a family can’t reach a resident; a resident calls for help; or a hospital, pharmacy or doctor is calling about a resident. Mark these calls urgent. If nobody answers within 20 seconds, take a message with the caller’s name, number and what happened. If it’s an emergency, tell the caller to hang up and call 911.

If a caller describes abuse, neglect, rough handling, an injury nobody explained, or money or belongings going missing: stay calm. Ask whether the resident is in danger right now; if yes, tell them to hang up and call 911. Write down what they saw and when, in their own words. Do not judge, explain or reassure. Take the caller’s name and number. Mark the call urgent and put it through to the supervisor on call. If nobody answers within 20 seconds, take a message with everything the caller told you, and say what happens next: “[The supervisor on call gets your message tonight.]”

If the caller is looking for a place for someone or wants a tour, ask the inquiry questions, offer tour times from our calendar and book the one that suits them. Read the day and time back before the call ends.

Visiting hours are [ ]. The front door locks at [ ]; after that, visitors [ring the bell]. Mail: [ ]. Laundry: [ ]. Meal times: [ ].

To leave a message for a resident, take the caller’s name, number and message. Staff pass messages on [in the morning].

Billing questions go to the business office, open [ ]. Take a message.

About 2,178 characters of the 4,000 that step 9 allows.

Build it yourself

Build an after-hours answering service for nursing homes and assisted living

Family and resident calls carry health information. When you create the agent, answer Yes to “Will callers share health information with this agent?” and accept the health-information agreement. Then set these on the Customize screen.

You set all of this yourself in the 365vox portal, on the Customize screen. Everything saves as you type; then you submit, test the agent with a real call and activate it.

Customize · your agent

  1. Step 1, IndustryOther. Your greeting, questions and rules carry the senior living detail.
  2. Step 3, Questions to askName and phone are there. Add Is your call about a resident? If so, who? and How are you related to them? Remove email if families rarely give it at night.
  3. Step 4, Forward to a personThe nurse or supervisor on call: a cell phone they carry, not a desk line. One number per agent. If nobody answers within 20 seconds, the agent takes a message.
  4. Step 5, IntegrationsYour tour calendar, so the agent can book tours for the sales team. A senior living CRM with an open API gets the messages and call notes too.
  5. Step 7, When your agent answersAfter hours, for example 8 PM to 8 AM plus weekends. Or Overflow, if your front desk phone should ring first.
  6. Step 8, Call notificationsThe nurse on call, the director of nursing and the administrator. Every email says only that a call came in, with a link; the details are in the portal. Calls your rules mark urgent get their own email.
  7. Step 9, Business rulesThe starter rules above, and your resident handbook as a document.
  8. Step 10, Things your agent will never doThe five built-in rules stay on. Add Never confirm that someone lives here and Never give an update on a resident’s health.

What it never does on a family or resident call

Never gives a health update

Not to a daughter, a son or a guardian. Your nurse decides what to share, under your policy and the law that applies to you.

Never confirms who lives here

Unless your policy allows it for that caller. It offers to take a message instead.

Never judges or explains an injury

It records what the caller saw, in their words. It doesn’t call it a fall, abuse or nothing to worry about.

What after-hours family and resident calls cost

$0.75 a conversation minute, billed by the second. No monthly plan, no setup fee and no long-term contract. Taxes where applicable. You pay for the calls that come in at night.

Example: a 120-resident community at night

Calls after the front desk closes.

Calls a night
6
Nights a month
30
Average call
2.5 min
Monthly cost$338

6 calls × 30 nights × 2.5 min × $0.75 = $338, plus taxes where applicable. Illustrative numbers chosen by 365vox, not a customer’s: your cost follows your own calls.

Comparing virtual receptionist services?

Live answering services usually sell monthly plans of minutes or calls. 365vox is an AI virtual receptionist that answers forwarded calls on the first ring, day and night, follows your approved answers and costs $0.75 a minute, billed by the second, with no plan.

The virtual receptionist, minus the call center

After-hours family and resident call FAQs

What does an after-hours answering service for nursing homes do with family calls?
It answers, says it’s an AI and that the call is recorded, and asks who is calling and why. Care concerns go to the nurse or supervisor on call. Routine questions, such as visiting hours or mail, are answered from your rules. Everything else becomes a message in your portal. It gives no one an update on a resident’s health.
How should after-hours calls for senior living be split between care and sales?
By the person the caller needs: the person on call tonight, or the sales director tomorrow. One agent can sort both by your rules. Care calls are put through, and sales calls are taken as inquiries with your questions, with a tour booked if the family wants one. If both should reach a person live, build two agents with their own numbers: a care line and a sales line.
Can the agent tell a daughter how her mother is doing tonight?
No. The agent gives no one an update on a resident’s health. It puts the daughter through to the nurse on call or takes her message. HIPAA lets a covered provider share information relevant to a family member’s involvement in care unless the patient objects (HHS FAQ 2087). That judgment belongs to your nurse, not to an AI.
Will the agent confirm that someone lives in our community?
Only if your policy says so for that caller. By default it neither confirms nor denies, and offers to take a message for the person named. HIPAA-covered facilities that keep a directory may confirm presence to someone who asks by name, unless the resident objected (45 CFR 164.510). Others follow state or provincial privacy law and their own policy. Write your choice into step 9.
What happens if a caller reports abuse in the middle of the night?
The agent asks whether the resident is in danger right now and, if so, tells the caller to hang up and call 911. Then it records what the caller saw, in their words, and puts the call through to the person you name. If nobody answers within 20 seconds, it takes a message with what the caller said. The email only says a call came in, though a rule that marks these calls urgent gives them their own email. So choose a transfer number that’s answered at night. Reporting decisions stay with your staff.
How does the agent handle resident calls at night?
It answers from your rules: meal times, activities, how to request maintenance. When a resident calls for help, has fallen or can’t find a medication, your rules put the call through to the nurse or supervisor on call. The agent is set up to tell a resident describing a life-threatening emergency to hang up and call 911.
Is an assisted living community covered by HIPAA for these calls?
It depends. A health care provider is a covered entity when it conducts standard transactions, such as claims, electronically; HHS lists nursing homes as an example (HHS). An assisted living community that doesn’t bill health plans electronically may not be covered. State or provincial privacy law and your own policy still apply. Either way, answering Yes to the health question keeps call emails to “a call came in”.
What does after-hours call coverage cost for a 120-resident community?
In the example above, 6 calls a night for 30 nights at 2.5 minutes each come to $338 a month. $0.75 a conversation minute, billed by the second. No monthly plan, no setup fee and no long-term contract. Taxes where applicable. A second agent for a separate sales line is billed the same way. A 365vox number is $3 a month, free during the trial, or you keep your own number and forward it.

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