Senior living · Nursing homes
Nursing home answering service for admissions, referrals and families
A nursing home answering service has three jobs: answer admissions calls, keep resident information private and get reports of harm to the right person. Your AI receptionist takes hospital referrals field by field, answers families from your rules and puts urgent calls through to the person you name.
Hear it answer — call our AI receptionist(450) 367-9990Skilled nursing facility answering service: what changes on a nursing home line
HIPAA usually applies, admissions depend on hospital referrals, and families call at all hours.
HHS names nursing homes among the providers that are HIPAA covered entities when they submit transactions, such as claims, electronically (HHS). A service that stores your callers’ recordings and messages is a business associate, not a mere conduit (HHS). In 365vox, you answer Yes to the health question when you create the agent, and accept the health-information agreement before it handles health information.
Occupancy in freestanding nursing care communities reached 86.7% in the first quarter of 2026, and the average private-pay daily rate was $420 (NIC). Referrals fill beds, and a planner with a patient to place calls more than one facility.
Your AI virtual receptionist answers when admissions is on the floor, at night and on weekends. It takes the referral, keeps resident information to itself and puts urgent calls through to one number.
One number, one person
Each agent puts calls through to one number. At night, give it to the person who can act on a referral, a worried family and a report of harm. That’s often the nursing supervisor on duty.
A separate admissions line in the daytime is a second agent, with its own number, in the same account.
Who calls a nursing home, and how each call ends
Short-term rehab and long-term care bring different callers with different clocks. Your rules set every ending.
| Caller | What they need | How the call ends |
|---|---|---|
| Hospital discharge planner or case manager | A bed for a patient ready for discharge. Medicare covers SNF care after at least 3 consecutive inpatient days. The care generally starts within 30 days of discharge (42 CFR 409.30). | The referral taken field by field, then put through. If nobody answers within 20 seconds, the agent takes it as a message: your team is emailed, and it goes into your EHR or referral software if it has an open API. |
| Family of a short-term rehab patient | Therapy times, visiting, what to bring, coverage. Medicare Part A covers up to 100 days of post-hospital SNF care in a benefit period (42 CFR 409.61). | Answered from your rules, or a message for the unit or the social worker. Coverage for a person goes to your business office. |
| Family looking for long-term care | Admission, Medicaid and the private-pay rate. Medicaid must cover nursing facility services for people 21 and older who need them, when other payment options are unavailable (Medicaid.gov). | Answered from your rules, and a tour booked in your calendar if they’d like one. Never says whether a person qualifies. |
| Family checking on a resident | “How is Mom today?” HIPAA lets a provider share what’s relevant with family involved in care, unless the patient objects (FAQ 2087). It doesn’t require proof of identity from family (FAQ 534). | Never discusses the resident. Puts the call through by your rules, or takes a message for the nurse. |
| Someone reporting harm | Abuse, neglect, an unexplained injury, missing money or belongings. | The caller’s words written down, and the call flagged urgent and put through to the person you name. If nobody answers within 20 seconds, the agent takes a message and the urgent email goes out. |
| Pharmacy, lab or physician’s office | A question about a resident’s order, delivery or result. | Put through to the nurse on duty, or a message for the unit. |
| Someone asking whether a person is there | “Is my uncle a resident?” A covered facility’s directory may give a location to people who ask by name. The resident can object (45 CFR 164.510(a)). | Says only what your policy allows for that caller. By default, neither confirms nor denies, and offers a message. |
| Job applicant or agency staff | Open shifts and how to apply. | Answered from your rules, or details taken for staffing. |
General information, not legal or clinical advice. Rules differ by state and province and change over time, so check yours.
Nursing home admissions calls: the record of a hospital referral
A discharge planner can give the referral to the agent while admissions is busy. It asks your referral questions in order and reads key answers back. The record is in your portal, and goes into your EHR or referral software if it has an open API; the email to your team only says a call came in.
One referral-management guide lists what SNF intake should capture (SNF Metrics). It names demographics, the diagnosis, the hospital stay, medications and therapy needs. It adds isolation status, payer and authorization, the referring provider and the expected discharge date. Ask for the few your privacy officer approves on a call, and tell planners where to send the packet. The agent doesn’t receive files or faxes.
Referral: short-term rehab after hip surgery
- Caller
- Lisa Moreno, discharge planner, Riverside General (example) · (414) 555-0172
- Patient
- R.T., 81 (initials, as your rules ask)
- Needs, as stated
- Short-term rehab after hip surgery; physical and occupational therapy
- Hospital stay
- Admitted Sunday; expected discharge Thursday morning
- Isolation
- None, per the planner
- Payer, as stated
- Medicare Part A, with a supplement plan
- Packet
- Told to send it through your referral portal
- What happened
- Put through to the admissions coordinator on call at 7:42 p.m., by your rule for discharges within 48 hours
- Flag
- Urgent, by your rule: discharge within 48 hours
SNF after-hours calls: the order your rules decide
Asked in order. The first yes decides how the call ends. Your administrator and director of nursing should set the order.
A call comes in after hours. The greeting says it’s an AI and that the call is recorded.
- 1Is someone in danger right now?YesCall 911 Set up to tell the caller right away to hang up and call 911. The agent can’t call 911 or send help itself.
- 2Does the caller describe abuse, neglect, an unexplained injury or missing money?YesReport of harm Writes down the caller’s words without judging or reassuring, flags the call urgent and puts it through to the person you name. If nobody answers within 20 seconds, it takes a message.
- 3Is a hospital calling with a referral?YesReferral Takes your referral fields and puts the call through. If nobody answers within 20 seconds, it takes the referral as a message. Hospital referral intake
- 4Is a family worried about a resident tonight?YesOn call Never discusses the resident. Puts the call through by your rules, or takes a message for the unit. After-hours family calls
- 5Is a family asking about admission, rehab or long-term care?YesAdmissions Answers from your rules and books a tour in your connected calendar at a time that suits the family.
Everything elsePharmacies, vendors, applicants and everyone else: answered from your rules, or a message with who called and why.
Calls your rules mark urgent are flagged urgent in the portal and get their own email. For a health agent, that email only says an urgent call came in; the details stay in the portal.
Why a report of abuse on the phone goes straight to a person
Federal rules give nursing homes reporting deadlines counted in hours. A message read in the morning can miss them.
Section 1150B of the Social Security Act came from the Elder Justice Act. It covers long-term care facilities that receive at least $10,000 a year in federal funds. Owners, operators, employees, managers, agents and contractors must report a suspected crime against a resident to HHS and local law enforcement. The deadline is 2 hours if there’s serious bodily injury, otherwise 24 hours (law firm summary). Penalties reach $200,000, or $300,000 if the failure makes the harm worse, and retaliating against an employee who reports is prohibited.
Separately, the federal requirements for nursing homes say alleged abuse, neglect, exploitation or mistreatment must be reported to the administrator and other officials. Those include the State Survey Agency and adult protective services where state law gives them jurisdiction. The deadline is 2 hours if the events involve abuse or serious bodily injury, otherwise 24 hours (42 CFR 483.12(c)(1)). Every state but New York also names mandated reporters (NCEA and NAPSA).
The agent isn’t a reporter and decides nothing. Your rules tell it to write down the caller’s words, mark the call urgent and put it through to the person you name. The urgent call gets its own email, and if nobody answers within 20 seconds, the agent takes a message. Still, make sure the person you name answers at night. Your staff decide whether and how to report.
Who should the person you name be?
Someone who can act within the hour at night, as your abuse policy says: the administrator on call or the nursing supervisor. Name the same person in your policy and in step 4.
General information, not legal or clinical advice. Rules differ by state and province and change over time, so check yours. The §1150B summary is a 2010 law-firm advisory; check current CMS guidance.
What it never does on a nursing home line
Never discusses a resident
Not their condition, their room or their day. Your facility directory policy decides whether it can even confirm someone is there.
Never questions or reassures
With a report of harm it doesn’t ask leading questions, doubt the caller or promise an outcome. It writes down their words and gets the call to a person.
Never answers clinical questions
Nothing about medications, wounds, results or a change in condition. It puts the call through, or takes a message for the nurse.
Never accepts a referral
It takes the referral and passes it on. Clinical review, bed offers and admission stay with your admissions team.
Never says what Medicare or Medicaid will pay
It can explain which payers you accept. Coverage for a person goes to your business office.
Never receives packets
It answers calls. Referral packets go to the channel your rules name. With an EHR that has an open API connected, the caller’s details and call notes go into it; the packet doesn’t.
Build it yourself
Build your nursing home answering service yourself
Answer Yes to the health question when you create the agent, and accept the health-information agreement: referral and family calls carry health information. Then set these on the Customize screen.
You set all of this yourself in the 365vox portal, on the Customize screen. Everything saves as you type; then you submit, test the agent with a real call and activate it.
Customize · your agent
- Step 1, IndustryOther. Your business rules describe your facility, units and services.
- Step 3, Questions to askName, phone and email are there. Add
Which organization are you calling from?
,Who are you calling about?
,What is the expected discharge date?
andWhich payer did the hospital list?
Keep patient details to what your privacy officer approves. - Step 4, Forward to a personAt night, the nursing supervisor or administrator on call named in your abuse policy. One number per agent. If nobody answers within 20 seconds, the agent takes a message.
- Step 5, IntegrationsConnect your admissions calendar, so the agent books tours during the call. If your EHR, CRM or referral software has an open API, connect it too: referrals, callers’ details and call notes go straight into it.
- Step 7, When your agent answers24/7 for a main line families call at night, or Overflow by day so admissions picks up first.
- Step 8, Call notificationsAdmissions, the administrator and the director of nursing. Each email says only that a call came in. Calls your rules mark urgent, like a report of harm, get their own email.
- Step 9, Business rulesYour referral questions and packet channel, visiting hours, payers you accept, your directory policy and your list of what counts as a report of harm.
- Step 10, Things your agent will never doThe five built-in rules stay on. Add
Never discuss a resident
andNever question or doubt a report of harm.
- Step 13, Test your agentCall it once as a discharge planner and once as a daughter who saw bruises on her mother’s arm.
Nursing home answering service cost, worked out
$0.75 a conversation minute, billed by the second. No monthly plan, no setup fee and no long-term contract. Taxes where applicable. For scale: the example month costs about what 1 days of private-pay care cost on average in Q1 2026 ($420 a day, NIC).
Example: a 100-bed skilled nursing facility
Nights, weekends and daytime overflow.
- Hospital referrals and planners
- 35 calls × 3.5 min
- Admissions inquiries from families
- 30 calls × 4 min
- Families checking on residents
- 110 calls × 2 min
- Pharmacies, labs and physician offices
- 25 calls × 1.5 min
- Applicants, vendors and others
- 40 calls × 1.5 min
- Total
- 240 calls · 560 min
560 minutes × $0.75 = $420 a month. Illustrative assumptions chosen by 365vox, not a customer result. Your own calls decide your cost. Taxes where applicable.
Comparing virtual receptionist services?
Live answering services usually sell monthly plans of minutes or calls. 365vox is an AI virtual receptionist that answers forwarded calls on the first ring, day and night, follows your approved answers and costs $0.75 a minute, billed by the second, with no plan.
More for nursing homes
Nursing home answering service FAQs
What does a nursing home answering service do with a hospital referral at night?
How is a short-term rehab caller different from a long-term care caller?
Can the agent tell a son which room his father is in?
Why does an abuse report on a nursing home line go to a person instead of a message?
Do SNF after-hours calls need a business associate agreement?
Can families leave a message for the nurse about their mother?
How does the agent handle nursing home admissions calls during the day?
What would night and overflow coverage cost a 100-bed skilled nursing facility?
Referrals come at 7 p.m. Families call at midnight.
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